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Botox Party

© Lauren Greenfield

Derived from Botulinum Toxin Type A, Botox was originally approved in 1989 for treatment of medical conditions including muscular spasms and twitches, emerging over the last year as the miracle cosmetic treatment for erasing facial wrinkles and lines. At $300 to $1000 for the procedure, Botox has been embraced by dermatologists who performed over 1.6 million procedures on 850,000 patients last year. It's simplicity and reported safety have led to the rising popularity of "Botox parties" with procedures performed by doctors on site while patients socialize and snack on hors d'oeuvres and sip Perrier.

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Institute Artist is redefining how stories are produced and told. Representing auteur-driven storytellers, we bring together talent across commercials, photography, fine art, and film. Founded by Matt Shonfeld and Frank Evers. Institute Artists multi-platform production expertise, and established global relationships in entertainment, fine art, and journalism make for unmatched reach and cross-pollination of creative work. Institute Artist has been a leading advocate of the power of underrepresented talent and is fully committed to bringing these authentic voices to our clients by helping them tell compelling and entertaining stories that better connect with their audiences.