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client: Leica Lux App
assignment: Marrakech, Morocco
artist: Francesco Gioia

Gioia was commissioned by Leica to produce new images with the recently launched Leica Lux App - The iPhone App for the Iconic Leica Look by @leica_camera

Gioia informs, “In Marrakesh, I found myself focusing on small interactions, hands, gestures, brief moments that happen and disappear instantly.  It became more about timing and instinct than anything else. All shot on iPhone using their app. “
In collaboration with @leica_lux_app



client: GQ Sports (Korea)
story: Unlimited Youth
artist: Susana Giron


client: Wired (Italy)
story: Eternal Lifeline
artist: Alastair Philip Wiper


client: El Pais
story: The Art Of Hollywood
artist: Julia Fullerton-Batten




client: Le Nouvel Observateur du Monde
story: Zelensky
artist: Sasha Maslov



Institute Artist is redefining how stories are produced and told. Representing auteur-driven storytellers, we bring together talent across commercials, photography, fine art, and film. Founded by Frank Evers and Matt Shonfeld. Institute Artists multiplatform production expertise, and established global relationships in entertainment, fine art, and journalism make for unmatched reach and cross-pollination of creative work. Institute Artist has been a leading advocate of the power of underrepresented talent and is fully committed to bringing these authentic voices to our clients by helping them tell compelling and entertaining stories that better connect with their audiences.