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Christmas in July // National Geographic

© Dina Litovsky

Published in July 2016 for National Geographic, photographer Dina Litovsky captured the "World’s Largest Santa Convention" in Branson, Missouri. Her photo essay documents hundreds of professional Santas and Mrs. Clauses participating in summer workshops, parades, and social events, highlighting the surreal, humorous contrast of holiday cheer in 90-degree heat. 

Institute Artist is redefining how stories are produced and told. Representing auteur-driven storytellers, we bring together talent across commercials, photography, fine art, and film. Founded by Frank Evers and Matt Shonfeld. Institute Artists multiplatform production expertise, and established global relationships in entertainment, fine art, and journalism make for unmatched reach and cross-pollination of creative work. Institute Artist has been a leading advocate of the power of underrepresented talent and is fully committed to bringing these authentic voices to our clients by helping them tell compelling and entertaining stories that better connect with their audiences.